Shared Ownership
We’re an inclusive specialist mortgage lender, committed to helping more people access shared ownership, responsibly
We’re an inclusive specialist mortgage lender, with the aim of helping people succeed. As part of this, we’re committed to responsibly supporting more people considered ‘just-off-high-street’ into shared ownership.
We understand that buyers who can’t get a mainstream mortgage don’t fit the ‘ideal profile’ that’s unfairly crept into Shared Ownership. Even when the reasons are down to circumstance or no fault of their own. But you can trust that those using Pepper to take their next step pose no greater risk than your customers of choice.
We’re thorough. Our lending approach combines robust underwriting with human decision making. All informed by real understanding of how shared ownership works. We view each application on its own merits, to help us form a more considered, holistic, and non-judgmental view. This means we arrive at a decision that’s fair, but no less rigorous.
We don’t believe minor setbacks, or a more complex path should be barriers to sustainable homeownership. But we do believe in supporting an evolving Shared Ownership market. In playing our part to solve the housing crisis. Creating thriving, stable communities together.
Fair & inclusive
We’re a specialist lender, not an adverse one, we help different people with different needs.
From the self-employed to the recently employed. The second jobbers to the variable incomers. The divorced to the bereaved. Each one tells a story that falls outside the neat, high-street box.
But having a story to tell shouldn’t mean they’re viewed through a different lens. These are people who deserve to be understood. So that’s exactly what we offer. Understanding of context. The benefit of experience. Real-world solutions through an approach that’s built around life’s realities.
We’re every bit as considered as we are empathetic. While we look for ways to say ‘yes’, we’re never irresponsible in giving them. If circumstances demand it, we’re comfortable walking away. And when this does happen, we’re open and honest about why.
Responsible
We’re constantly monitoring the market, reviewing our credit appetite if conditions change.
Our ultimate aim is to help customers meet their commitments over time, rebuild their credit, and get primed for the high street. We’re proud that our shared ownership customers move on to mainstream lending within just four years.
By striking a balance between access and prudence, we ensure long-term financial resilience. Sustainable homeownership, too. It’s why we exist. And it’s a big part of why we’ve won consecutive ‘Your Mortgage Credit Repair Lender’ awards.
Robust & Rigorous
Our lending approach is built around people. But emotion doesn’t influence our outcomes.
We’re in the business of risk management that’s driven by data. Disciplined. Thorough. Every decision is informed by a rounded understanding of circumstance and affordability.
This is even more evident in our shared ownership offering than anywhere. Because we apply the tightest lending criteria of any product in our range. But there’s more reassurance still.
Our underwriters are regularly assessed on their decision making, credit-criteria understanding and risk appetite. We’re majority-owned by global investment firm, KKR, with strong capital reserves to call upon. This helps to ensure the right outcomes for borrowers and shared ownership providers. It also means we’re financially resilient. Secure. So, we’re confident in making a difference to shared ownership for the long term.
Supportive
In a world where the economy is reshaping who can buy and how, we believe it’s key that the scheme holds true to its foundations of flexibility, affordability, and aspiration. The new norm has no clearly defined edges, and within it are the people who need Shared Ownership most.
These are the people we’re here to help succeed. So, we’ve increased our presence in the market. Supporting more who don’t meet standard lending criteria, but who can afford the Shared Ownership mortgage, rent and service charge. Both now and in the future. It’s a commitment we’re passionate about. And one we take seriously. We’re members of the Shared Ownership Exchange Update, and we’re in regular dialogue with Homes England.
Becoming a Shared Ownership specialist with Kelly McCabe
Here are the steps you’ll take in your mortgage journey. This episode explores how Kelly’s customers inspired her to pursue, and establish one of the industries most respected specialist broker firms. Kelly and Rob explore the mortgage market, options available to first-time buyers, and the important roles that both specialist lenders and shared ownership play.
SHARED OWNERSHIP